Bright Green Leadership has partnered with the Green Business Bureau to create a “Double your Leads” campaign to help green and responsible businesses increase their prospects and sales by leveraging the power of online marketing.
Bright Green Leadership Partners with TriplePundit to Help Businesses Improve Their Green Marketing Online
Bright Green Leadership has partnered with Triple Pundit to provide a weekly blog column about Internet Marketing. Paul Hannam will write about hot topics such as social media, mobile and green marketing. Paul will be highlighting current best practices, practical strategies and case studies.
New Website Invites Businesses-To-Business Companies To Test Their “Greenness”
A new website www.B2BGreenMarketing.com features a list of questions to help companies evaluate their “greenness.” The site also connects visitors with other interactive quizzes that probe even deeper into being green. Visitors can also read a case study of how a leading steam boiler manufacturer used their “Green” advantages to launch a highly-successful marketing campaign.
Green Marketing Conference Sponsored By Good Housekeeping & The Daily Green in LEED-Gold Certified Hearst Tower
Good Housekeeping and The Daily Green.com will co-sponsor the 4th Annual Good And Green® - The Green Marketing Conference, Oct. 6 & 7, in its new location… the LEED-Gold Certified Hearst Tower, right in the heart of New York City. Good And Green® is attended by brand marketing teams and execs from leading companies including Parducci Wine, Kraft, Clorox, General Mills and Johnson & Johnson.
“Green” Online Restaurant Savings Program, GoOut2Eat.com, is a Hit with Local Restaurants and Consumers
GoOut2Eat.com is a free consumer site providing coupons to help customers save money when dining out.
Improving the Bottom Line Focus of National Demolition Association Convention Sessions
Attendees at the National Demolition Association Annual Convention may see an improvement to their bottom line, thanks to the pivotal business-building sessions at the March 20-23 event at The Mirage in Las Vegas. Time still remains to register and there is limited exhibit space available. More information is available at www.demolitionassociation.com.
San Diego Marketing Firm Sponsors National Green Marketing Conference
Red Kite Business Advisors will be speaking at the Good and Green Conference in Chicago, Illinois November 17th-18th at the Chicago Cultrual Center. Red Kite will share with attendees experience and knowledge of the female consumer, and how this can be imcorporated into the conference's overarching goal of learning new ways to maximize ROI from our nations increasingly eco-savvy consumers.
e-neerg Comes Online to Provide Green Marketing, Communications and Networking
Agency offers green marketing and deal making services.
'Cleaning Products 2009: Forever Green?' Brings Industry Leaders to DC-metro
3rd Annual Conference set for November 2- November 4, 2009
'Cleaning Products 2009: Forever Green?' Agenda Announced
3rd Annual Conference set for November 2- November 4, 2009 in DC-metro
Contests and New Media Advance Sustainability Initiatives
The use of contests is on the rise as more organizations promote awareness of their sustainability initiatives. Contests are a great way to engage people in a participatory manner to learn more about a subject, while also promoting the organization. Organizations are increasingly using new channels, such as online audio and video, to raise awareness and increase participation in their contests.
Huge Shift in Communications Prompts Veteran Sustainability Agency to Rebrand
Awarding-winning sustainability communications firm SRB Marketing, which has served dozens of leading-edge clients since 2003, rebrands as S Dialogue this month. The rebrand comes at a time when organizational activities are increasingly transparent. The rise of digital media, and especially social media, has led companies to form new relationships with their stakeholders, including not only investors and customers, but also employees, suppliers, NGOs and others. Stakeholders are increasingly looking for authentic, transparent, two-way communication with organizations.
Green Marketing Through Tote Bags For A Healthy Tomorrow
Savvy marketers will do anything for promotion if the ROI is good. This is not an offensive line about any of the marketers out there and it is not unethical to use any of the marketing strategies if the product is good. However, on an environmental point of view, there are some of the marketing options which are unethical, no matter how good your product is. For example the use of promotional items that can cause harm to the environment is not a fair business. Remember that the public will accept any useful thing that is offered for free. They don’t question about the eco-friendliness of the promotional items given to them for free. The marketers have to think for a moment. It is everyone’s responsibility to be kinder to the environment th...
IntertechPira's Green Beauty 2009 Event Final Program Announced and New Interactive Brochure
Introducing the final program for Green Beauty 2009 taking place October 14, 2009 in Santa Monica, CA, USA and IntertechPira's green alternative to the paper brochure.
Forever Green? Find Out When "Cleaning Products 2009" Sweeps Into DC
3rd Annual Conference set for November 2- November 4, 2009
